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Market Development Team Aims to Boost Demand for Corn
USAgNet - 01/27/2021

Nearly 70-percent of annual corn demand is covered under the National Corn Growers Association (NCGA) Market Development Action Team (MDAT) portfolio. From exports to animal agriculture to new uses of corn, the team is focused on growing and driving demand for America's corn farmers.

"This team had a lot of wins in 2020, and we will continue that momentum into our planning for 2021 and beyond," said MDAT Chair and Iowa farmer Bob Hemesath. "I look forward to leading the team and tackling the challenge that faces us -- how to grind more corn. Our team's portfolio includes initiatives like the Consider Corn Challenge, which we will be announcing details on our third open-innovation challenge soon; the Cattlemen's Education Series, a virtual program that focuses on issues that impact cattle producers such as protein and energy supplementation; and Trade School, a joint venture with the U.S. Grains Council (USGC), in which we are able to give our members the tools they need to be able to better talk to members of Congress about the importance of trade, just to name a few."

The team's 2021 priorities include increasing demand for U.S. Animal Agriculture exports; supporting research into corn and corn co-product use within animal feed; identifying new & support existing industrial uses of corn; and supporting development of trade policy that opens markets, removes trade barriers and advances international demand for corn and corn products.

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